
Hilton Grand Vacations - Social Media Strategy + Content
Bridging the gap between two cultures—on opposite ends of the world—is no easy feat, but a sound social media strategy and a little effort definitely help.

Along with globalization, we also needed to establish a keen sense of localization, too, as cultural nuances differ from city to city, region to region, and even island to island in Japan.


Just one month into PRPL’s engagement, negative feedback from users on Facebook was reduced by over half from May 2019 (25 comments) to June 2019 (11 comments).
